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June 14, 2022

Bright.md Spring ‘22 Product Release: Improving provider workflows and how care queues empower asynchronous telehealth for more clinical teams

Did you know? When users were presented with care options for an asynchronous visit and a video visit, more people chose an asynchronous visit for anxiety/stress/depression, ear infections, and bladder infections/UTIs.

As patients are empowered with more options and decisions when it comes to their health, they’re truly transforming into consumers of their care. And at Bright.md, we know asynchronous telehealth doesn’t just offer convenience and ease-of-use for patients—it also allows providers to treat patients more efficiently while maintaining quality outcomes.

With our Spring product releases, we at Bright.md focused on easing and streamlining the provider experience, while continuing to deliver on patient satisfaction.

Here are six key product updates from this quarter:

We’re empowering systems to use asynchronous visits within specialties beyond urgent care

Now, Bright.md customers can expand the efficiency and convenience of asynchronous telehealth to additional providers and specialties, with intelligent routing based on patient condition and location. Using Care Queues to route patients beyond a single centralized provider pool empowers diverse care teams to use Bright.md for their patients’ unique needs.

Use Case: Behavioral Health Queue
Use a unique Bright.md care queue for patients completing the Anxiety, Depression, and Stress interview so providers who specialize in mental health can be alerted for treatment.

Use Case: State Queues
For systems that cross multiple state lines, use unique Bright.md care queues for patient location, to ensure they are routed to providers licensed in their particular state.

We’re streamlining the provider experience when using Bright.md and their EHR

With busy physician schedules—and burnout an ever increasing reality—we recognize the importance of doing whatever we can to bring greater efficiency and ease to providers delivering care. Bright.md can now be used to provide asynchronous care without ever having to leave the EHR. Bright.md provider users will receive notifications within existing EHR workflows, while being able to launch the treatment application directly from the patient’s chart.

*The new provider experience is not yet available for all EHRs, contact us to learn more

We’re helping to treat Covid-positive patients fast, while forgoing expensive ED or clinic trips

With the increasing availability of Paxlovid for patients who are at high risk for severe Covid-19, we updated our treatment plan for Covid-positive patients. With this update, Bright.md customers can provide high quality, timely Paxlovid treatment for high-risk Covid-positive patients, while keeping them out of your urgent cares and clinics.

“I home-tested positive for Covid on Saturday. Without [Bright.md], I doubt that I could have received Paxlovid in a timely manner (the scheduler couldn’t get me an appointment until Tuesday).” – Bright.md patient user

We’re improving patient understanding of asynchronous care

In a data-driven effort to decrease interview abandonment rate, Bright.md implemented a new introductory screen for patients, before they begin their interview. This screen provides a quick, detailed explanation of the Bright.md experience, so patients have proper expectations for the outcome before they begin.

Bright.md implemented a new introductory screen for patients, before they begin their interview. This screen provides a quick, detailed explanation of the Bright.md experience, so patients have proper expectations for the outcome before they begin.

To make this new design decision, Bright.md conducted thorough user research involving 12 different variations of the screen design. In our testing, we learned users resonate with the term “symptom assessment” to describe their experience with Bright.md, while shorter descriptions and a clear cost upfront offer more clarity and understanding into the care process. In turn, we’ve minimized patient confusion while also increasing satisfaction rates.

We’re making strategic UX updates as a result of recent patient feedback to keep them coming back for care

Patient feedback is critical to the development of the Bright.md platform, which is why we’re excited to introduce our Interview back button. Simple but mighty, the dynamic nature of our patient Interviews—combined with the complexity of our clinical content—required the button to be more than just a quick update. However, we’re happy to deliver on this common patient request.

With this enhancement, we believe we can:

  • Decrease interview abandonment
  • Increase overall patient satisfaction
  • Improve accuracy in symptom reporting and interview analytics

We’re evaluating new Navigate patient user statistics and more strategic UX updates

Bright.md customers using Navigate to guide their patients to the optimal care venue are seeing success—recent analytics showed 87 percent of patients users have been successfully guided to care. But we wondered, how can we continue to improve? We noted patients were often using Navigate to search for a specific provider—not a specific condition. With this update, patients can now find a link to your existing provider directory, like Kyruus, while using Navigate. This ensures your patients are still guided to the care they’re looking for.

Have questions about one of these new Bright.md capabilities? Contact us today to get started.

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