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July 24, 2019

Bright.md Digest: Healthcare and aging patients

How will an aging American population impact an already overburdened healthcare system? Forbes asked three healthcare industry leaders what issues and problems they’re identifying and working to solve.

Why An Aging Population Means Healthcare Customer Experience Must Adapt

Kaiser Permanente has long been the leader in innovative ideas about how to keep populations health. How they leverage the digital experience to engage with and improve the health of their members will likely pave the way for the rest of the industry in the not-too-distant future.

Digital differentiation at Kaiser Permanente

A recent report shows telemedicine use is up nearly 1400 percent since 2014 . . . but “non-hospital-based telehealth is still only being used on average one out of every 1,000 visits, or 0.104% of all medical claims.” Telemedicine and telehealth use has a lot more room for growth.

Virtual visits outside of the hospital fueled telehealth growth

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