May 3, 2023
Bright.md wins 2023 MedTech Breakthrough Award for Best Overall Telehealth Solution for third year in a row
We’re thrilled to announce Bright.md has been named the Best Overall Telehealth Solution in the MedTech Breakthrough Awards for the third year in a row. With the industry experiencing unprecedented… Read More
April 25, 2023
Bright Spots: When do patients use asynchronous telehealth?
Convenience and ease-of-use have become mainstays for today’s most successful modes of care delivery. With direct-to-consumer apps and solutions prioritizing personalization and flexibility, today’s health systems need to adapt in… Read More
April 3, 2023
The value of guiding patients to the right care: 9 data takeaways from Bright.md’s digital front door
Is the concept of a digital front door purely just for intake purposes? We don’t think so. As healthcare continues to evolve post-Covid, along with consumer preferences, a digital front… Read More
March 17, 2023
Solving for scale: How asynchronous telehealth tackles today’s workforce challenges
What’s keeping today’s health system CEO’s up at night? According to a new survey conducted by the American College of Healthcare Executives, it’s an issue that’s now ranked number one… Read More
March 7, 2023
Async in application: Health system insights for patient retention, clinician efficiency, and frictionless escalations
At Bright.md, our clinician and patient users understand a thing or two about the value of asynchronous telehealth. Spread across the country and varying in sizes, our health system partners… Read More
February 8, 2023
Help or hinder? Exploring asynchronous telehealth’s role in clinical burnout
Does telehealth alleviate or exacerbate clinician burnout? Both, according to a recent mHealth Intelligence article. Telehealth helps clinicians by providing flexibility in their workflows and ultimately broadening their ability to… Read More
January 18, 2023
Bright Spots: Is it just Millennials and Gen Z using asynchronous telehealth?
We already know some generations have been quick to embrace asynchronous telehealth. Millennials and Gen Z have made clear they prefer virtual-first, quick, and convenient ways of getting their healthcare.… Read More
January 11, 2023
Bright.md Product Release and ‘22 Wrap Up: Improved provider treatment experience, expanded clinical scope, upgraded e-prescribing, and more
Over the last year, Bright.md evolved in extraordinary ways thanks to our customers’ contributions in product feedback, design partner programs, and collaborative user testing. Our new capabilities showcase our shared… Read More
December 13, 2022
Bright.md’s Top 17 Resources of 2022: Consumer trends, labor shortages, ROI, and more
Today’s health system executives have a lot on their plates. And when it comes to determining what technology is right for their organization, we know there’s a lot to consider… Read More
December 5, 2022
The rise of RSV: How Bright.md prioritizes pediatric health among shifting healthcare needs
In addition to declining revenue and a strapped labor market, today’s health systems are facing another obstacle—a rise in cases of respiratory syncytial virus or RSV, particularly in pediatric patients.… Read More
May 3, 2023
We’re thrilled to announce Bright.md has been named the Best Overall Telehealth Solution in the MedTech Breakthrough Awards for the third year in a row. With the industry experiencing unprecedented…
April 25, 2023
Convenience and ease-of-use have become mainstays for today’s most successful modes of care delivery. With direct-to-consumer apps and solutions prioritizing personalization and flexibility, today’s health systems need to adapt in…
April 3, 2023
Is the concept of a digital front door purely just for intake purposes? We don’t think so. As healthcare continues to evolve post-Covid, along with consumer preferences, a digital front…
March 17, 2023
What’s keeping today’s health system CEO’s up at night? According to a new survey conducted by the American College of Healthcare Executives, it’s an issue that’s now ranked number one…
March 7, 2023
At Bright.md, our clinician and patient users understand a thing or two about the value of asynchronous telehealth. Spread across the country and varying in sizes, our health system partners…
February 8, 2023
Does telehealth alleviate or exacerbate clinician burnout? Both, according to a recent mHealth Intelligence article. Telehealth helps clinicians by providing flexibility in their workflows and ultimately broadening their ability to…
January 18, 2023
We already know some generations have been quick to embrace asynchronous telehealth. Millennials and Gen Z have made clear they prefer virtual-first, quick, and convenient ways of getting their healthcare.…
January 11, 2023
Over the last year, Bright.md evolved in extraordinary ways thanks to our customers’ contributions in product feedback, design partner programs, and collaborative user testing. Our new capabilities showcase our shared…
December 13, 2022
Today’s health system executives have a lot on their plates. And when it comes to determining what technology is right for their organization, we know there’s a lot to consider…
December 5, 2022
In addition to declining revenue and a strapped labor market, today’s health systems are facing another obstacle—a rise in cases of respiratory syncytial virus or RSV, particularly in pediatric patients.…
December 1, 2022
What will and should healthcare look like in 2023, and in the years to come? That was the main question posed at this year’s HLTH conference in Las Vegas, where…
November 29, 2022
Leading asynchronous telehealth solution Bright.md was recognized as a Top Company in Virtual Visits following extensive research and company outreach by AVIA Connect, the leading digital health marketplace. As we…
November 15, 2022
This morning, following a leaked video last week, Amazon officially announced plans to capture healthcare consumers through development of an asynchronous telehealth offering, ‘Amazon Clinic.’ The platform, which is described…
November 11, 2022
Two-thirds of Americans want asynchronous telehealth to be a viable option for receiving mental health treatment—those were the findings from a survey conducted earlier this year by Hims & Hers…
November 1, 2022
About half of healthcare CFOs and revenue cycle VPs reported 2022 revenue projections falling short in reality, according to a recent study covered by RevCycle Intelligence. Forty-six percent of survey…
October 10, 2022
As part of a new “Health at Home” initiative, digital health marketplace Panda Health and Bright.md have partnered to bring the power of asynchronous telehealth to more health systems across…
September 30, 2022
America’s physicians are facing unprecedented levels of burnout, fatigue, and exhaustion according to a new study by the American Medical Association (AMA), published in the Mayo Clinic Proceedings. About 68…
September 26, 2022
For the Bright.md team, this summer will be remembered as chock-full of outdoor memories mixed with exciting progress on new product capabilities to continue to improve our provider and patient…
September 20, 2022
Asynchronous telehealth has been proven to help leading health systems address some of today’s top concerns—including patient experience, provider efficiency, workforce shortages, and patient navigation among an abundance of care…
August 25, 2022
Patients want more control over their healthcare experience, and they want that to happen digitally—those were the primary findings from KLAS Research’s newest report, Patient Perspectives on Patient Engagement Technology…
August 16, 2022
As today’s economic strain continues to plague the everyday American (think food, gas, and rent prices at an all-time high), the healthcare industry is also grappling with the effects of…
August 8, 2022
We’re excited to announce Bright.md has been named one of The Top 100 Healthcare Technology Companies of 2022 by The Healthcare Technology Report. This recognition comes on the heels of…
August 4, 2022
By now, much has been written about the recent Amazon acquisition of One Medical. The tech giant’s expansion into healthcare has sparked conversations around the impact on consumer expectations, along…
July 11, 2022
Seven months ago, one CIO looked into the year ahead and wrote on Healthcare IT News what he believes executives should focus on from a technological perspective in 2022. Areas…
June 28, 2022
How can asynchronous telehealth and clinical decision support drive value in today’s healthcare landscape? That’s a question we’re constantly looking to answer at Bright.md. Recently, in an effort to increase…
June 14, 2022
Did you know? When users were presented with care options for an asynchronous visit and a video visit, more people chose an asynchronous visit for anxiety/stress/depression, ear infections, and bladder…
June 7, 2022
According to a report recently released by Kaufman Hall and covered by FierceHealthcare, hospitals and health systems saw a fourth straight month of negative operating margins, due to the recent…
May 27, 2022
About 47 percent of healthcare executives recently polled during a Bright.md webinar said their biggest concern when it comes to telehealth adoption and patient preferences is educating patients, providers, and…
May 20, 2022
It’s mental health awareness month, and at Bright.md, bettering access to critical and often out-of-reach support like mental health services lays at the heart of our solution. According to Mental…
May 16, 2022
Is primary care simply “tumbling,” or has the system failed us all together? That was the initial question panelists grappled with at the final session of the American Telemedicine Association’s…
May 5, 2022
We’re humbled to announce Bright.md has won the MedTech Breakthrough Award for Best Overall Telehealth Solution for the second year in a row. In today’s healthcare climate, we’re honored to…
April 20, 2022
"Today there are so many threats out there, and I think that's why asynchronous care is gaining traction. The reality is that many direct-to-consumer options don't want our complex, multi-problem…
April 12, 2022
There’s been a five percentage-point increase in physician burnout in 2021, according to Medscape’s Physician Burnout & Depression Report 2022: Stress, Anxiety and Anger. Forty-seven percent of clinicians reported being…
March 30, 2022
March was busy for Bright.md and others in the health IT space, with both HIMSS and ViVE bringing leaders in the industry together in Florida. We were thrilled to have…
March 18, 2022
According to a recent article by FierceHealthcare, it’s all about the ladies when it comes to consumer use and healthcare consumption. People who identify as women are today’s “power buyers,”…
March 14, 2022
With HIMSS22 kicking off, healthcare executives are looking to reclaim patient volumes and drive top-line revenue—something that’s never been more critical to the survival of healthcare delivery systems across North…
February 24, 2022
Unlike other virtual care platforms, asynchronous telehealth solution Bright.md includes proprietary clinical content for all of the conditions it can help treat, which make up more than 50 percent of…
February 21, 2022
At Bright.md, we believe an asynchronous interview is the easiest, more efficient way to deliver virtual care. Asynchronous technology doesn’t just increase care access—it also allows providers to treat patients…
February 11, 2022
As the consumerization of healthcare becomes more of a reality, a digital-first approach to care is being explored by more and more systems throughout the U.S. Today’s top tech advancements…
February 8, 2022
*This is part three of a three-part series focusing on strategies for increasing revenue using asynchronous technology. You can find part one here, and part two here. Competition for healthcare…
January 24, 2022
Health systems can see a number of benefits by implementing an asynchronous telehealth solution—reduced administrative burden for clinicians, fewer patients in the ED or urgent care, and even decreases in…
January 14, 2022
As another Covid-19 variant continues to plague the U.S., many in healthcare are expressing concern—not just for immediate issues caused by the virus, but also for healthcare delivery in the…
December 21, 2021
2021 was another year for the books. And as it winds down, many in healthcare are determining what to carry forward in the year ahead as the industry continues to…
December 14, 2021
This blog is an excerpt from Bright.md’s latest eBook, How to develop your 2022 digital care strategy: Put your telehealth investments to work with Baptist Health’s Dr. Brett Oliver. Download…
November 30, 2021
In a move to make care as simple as possible for patients, Bright.md, the leading asynchronous telehealth solution transforming the patient-provider experience and VitalTech, a market leader in virtual care…
November 16, 2021
Three out of every five consumers would opt to find healthcare either online, via an app, or at a clinic versus their traditional health system, according to a new survey…
November 10, 2021
At Bright.md, we believe that an asynchronous interview adds meaningful value to every clinical interaction for patients and providers. By utilizing asynchronous care during more interactions, increased access to healthcare…
November 5, 2021
With physician and nurse shortages on the rise, burnout reaching crisis levels among staff, and health systems stretched for revenue, many executives are looking to alternative means to help stem…
November 2, 2021
The team at Winona Health knows a thing or two about the value of asynchronous telehealth technology. Nestled among bluffs along the Mississippi River in the southeast corner of Minnesota,…
October 28, 2021
About 6,600 people shipped up to Boston for an epic in-person return to HLTH. This year’s theme was “Dear Future,” and HLTH brought together an exceptional group of thought leaders…
October 21, 2021
It’s common to have misconceptions around new technologies—especially in healthcare—and how implementation could affect physician workflow, care quality, patient retention, and more. As asynchronous technology continues to grow in popularity,…
October 13, 2021
Sixty-two percent of people feel as though today’s healthcare system is intentionally confusing, according to Harvard Business Review—and we can’t blame them. Combine that with overwhelmed call centers, growing provider…
October 6, 2021
Staffing, staffing, staffing—that’s what’s top of mind for UnityPoint Health’s Managing Director Matthew Warrens. But this isn’t a new issue for the organization, along with many others across the U.S.…
October 5, 2021
Imagine this: it’s 1925, and on the cover of your favorite magazine is a funny device, aptly named a “Teledactyl.” It’s revolutionary, with its founder Hugo Gernsback citing a fresh,…
September 17, 2021
We’re thrilled to be part of the very first Telehealth Awareness Week, organized by the American Telemedicine Association. As organizations across the globe emerge from the challenges of the past…
September 16, 2021
This blog post was contributed by Steven Bui, a computer science student attending Oregon State University who spent the summer of 2021 with Bright.md’s software engineering team through the Emerging…
August 19, 2021
Despite smaller numbers than previous years, HIMSS21 still sparked top-level conversation among those in healthcare and technology. The conference, which took place in Las Vegas on August 9th through the…
August 19, 2021
We’re delighted to introduce Bright.md’s new Chief Medical Advisor. Dr. Edward Abraham has been on the forefront of technological advances in healthcare throughout his career. Most recently, he served as…
August 4, 2021
* This is part two of a three-part series focusing on strategies for increasing revenue in 2021. Find part one here, and keep an eye out for part three, coming…
July 26, 2021
*This is part one of a three-part series focusing on strategies for increasing revenue in 2021. Part two is here. Keep an eye out for part three, coming soon. Even…
July 22, 2021
In a move to power hybrid care delivery and boost patient and provider experiences, leading virtual care solutions eVisit and Bright.md are excited to announce a new partnership. eVisit and…
July 12, 2021
As the world transitions to life post-Covid, health systems across the U.S. continue to deal with the aftermath of the pandemic. And with the onslaught of virtual care as a…
July 6, 2021
As of June 2021, there have been a confirmed 181,007,816 cases of Covid-19, with 3,927,222 deaths, according to the World Health Organization. But the impacts of the virus extend beyond…
June 23, 2021
As the world settles back into a more typical pace post-pandemic, much has changed. The onslaught of virtual care solutions and remote workflows has forced health systems and providers alike…
June 15, 2021
What does it take to drive meaningful change as a woman in the world of health IT? Just ask Bright.md’s Julia Millard, who was recently named to The Healthcare Technology…
May 6, 2021
We’re honored to share that Bright.md has been named the ‘Best Overall Telehealth Solution’ in the fifth annual MedTech Breakthrough Awards! The last year has accelerated innovation and adoption of…
April 27, 2021
The results from The Forrester Wave™: Virtual Care Platforms for Digital Health, Q1 2021 are in—and Bright.md has been recognized as one of the providers that matter most. Bright.md was…
April 7, 2021
Each year on April 7, the World Health Organization (WHO) marks World Health Day, with special focus on mental health, maternal and child care, and the impacts of climate change…
April 5, 2021
Patients are consumers. More importantly, they are human. That was the overriding theme during a recent panel discussion that was part of Healthcare Innovation’s March digital healthcare delivery series. The…
March 30, 2021
To meet changing patient expectations, many healthcare systems are moving toward a hybrid care delivery model. Giving patients a variety of options for both in-person and remote care is helping…
March 23, 2021
Provider burnout, disengagement, clinician shortages. A recent survey found that these are the largest disruptors healthcare systems and the executives who run them will face in 2021. While the global…
March 19, 2021
Patient expectations have changed. While COVID-19 dramatically increased the use of virtual visits, many healthcare systems have yet to modernize the end-to-end patient experience. With the rise of direct-to-consumer care,…
March 11, 2021
Telehealth is here to stay. Over half of consumers say they plan to use telehealth post-pandemic. 95% of providers report the same, and payers are continuing to incentivize virtual care…
March 3, 2021
At almost this exact time last year, Bright.md joined thousands of other companies around the U.S. and sent our employees home to work virtually to prevent contributing to the spread…
February 25, 2021
Think about just what it means to live through a global healthcare crisis. Healthcare has suddenly become a normal dinner time conversation for families all across the globe. - Rachel…
December 17, 2020
In the earliest days of the coronavirus, many healthcare systems added online COVID-19 screening tools—like the one we introduced in March—to their websites. These tools helped keep “worried well” patients…
September 16, 2020
My name is Farhiya Osman and I am a student at Oregon State University studying Electrical and Computer Engineering. These past ten weeks…
August 20, 2020
You can stop losing sleep over plummeting patient volumes. Telehealth automation eliminates barriers and opens wide your digital front door to everyone—for rapid top-line redemption. Claim your innovation superpower and automate…
August 18, 2020
The AHA estimates a total loss to hospital systems of at least $323.1 billion in 2020. That’s an urgent and sobering metric. A variety of factors is contributing to the…
August 13, 2020
Hospital systems around the country are still managing the effects of COVID-19 and seeking to understand how the pandemic will change the healthcare industry in the future. Between March 2…
June 26, 2020
Rates of COVID-19 cases are on the rise in 29 states. Despite hopes that summer would bring a reprieve from coronavirus and give healthcare systems time to take a few…
May 15, 2020
Is it just me or did March feel like a year and April flew by like a four-day week? I sit here on a Sunday morning in what was a…
May 6, 2020
As patients and healthcare providers have struggled to maintain access to care during the COVID-19 crisis, the Centers for Medicare and Medicaid Services (CMS) has worked to ease regulations about…
March 12, 2020
In this time of public health crisis, we each have a responsibility and commitment to do whatever we can to keep our communities safe. Though the risk of contracting Coronavirus…
February 29, 2020
We’ve collected and created some of the most current and reliably sourced information to help healthcare executives and providers stay informed during the pandemic. CARES Act Support Put the CARES…
January 30, 2020
When healthcare systems innovate with AI-driven virtual care automation, they bring needed human-to-human transformation back to a broken primary and urgent care system, and win Quadruple Aim results within six…
January 28, 2020
Doctors typically go into medicine for noble reasons, but a fractured primary and urgent care system is burying physicians in a level of busy-work that’s burning them out and creating…
January 20, 2020
In today’s primary and urgent care crisis, healthcare delivery systems must act now to innovate and transform or fall behind and disappear. Learn how adoption of an AI-driven virtual care…
January 9, 2020
The same AI-powered technology that drives so many other mobile-friendly solutions that consumers trust to manage their daily lives can help health delivery systems “WOW” primary and urgent care healthcare…
December 18, 2019
Obviously, we’re big fans of technology and the promise it holds to improve healthcare for stakeholders on both sides of care. As you’ll see from the links below, we spent…
December 11, 2019
It’s the holiday season, which means there are more cookies than usual in the office (and there are usually a lot of cookies in the office), the tree is up,…
November 13, 2019
When patients are given options, they engage more with their healthcare. That's the lesson Walmart's VP of transformation Marcus Osborne espoused at HLTH 2019 last week. "The healthcare system is…
October 23, 2019
Welcome to the Halloween edition of the Bright.md Digest! As we at Bright.md HQ put the finishing touches on our costumes, stock up on candy, and bob for apples (OK,…
October 3, 2019
Guest blog post by Amanda Shelley, PA-C from Physician Assistants in Virtual Medicine and Telemedicine The explosion of telehealth offerings over the past several years has been great for patients.…
September 25, 2019
Many healthcare systems have gotten the memo: to stay competitive in today’s consumer-centric landscape by retaining and attracting patients, they must offer a convenient virtual care option to patients. In…
August 28, 2019
As we enter hurricane season, it’s worth pondering what role telehealth can play in disaster recovery. We’ve already seen some success stories, but as access to virtual care grows, so…
August 7, 2019
Senator Ron Wyden (D, OR) visited the Bright.md offices to discuss healthcare and how telehealth platforms like SmartExam can help the chronically ill. Senator Wyden architected the Chronic Care Act…
July 24, 2019
How will an aging American population impact an already overburdened healthcare system? Forbes asked three healthcare industry leaders what issues and problems they're identifying and working to solve. Why An…
July 10, 2019
When we think about EHRs and their link to physician burnout, we picture tired clinicians punching keys late at night. But a new study has found a connection between burnout…
June 26, 2019
The water cooler (i.e. Slack) conversations in the Bright.md office recently include discussions of what patients really complain about regarding their healthcare; how the town of Paradise, California, is rethinking…
June 11, 2019
Ann Mond Johnson, CEO of the American Telemedicine Association, shared the top seven myths about telehealth at last week’s Telehealth19 in Atlanta. A few that we’d be happy to see…
June 5, 2019
Slack was buzzing this week with discussions about where patients are seeking primary and urgent care as PCP shortages grow, how telehealth has the potential to aid women seeking abortions…
May 28, 2019
You want your patients to get the most appropriate, affordable, and convenient care for what ails them. When it comes to low-acuity conditions, would that care be better sought in…
May 22, 2019
This week the Slack chatter at Bright.md included insights about how telemedicine lowers costs and improves rural access to healthcare, and how non-video telehealth can help in the fight against…
May 14, 2019
When a patient isn’t feeling well, they want to get care as quickly as possible. But with primary care physician shortages, they may have to wait weeks—or even months—to see…
May 8, 2019
At Bright.md, we have a Slack channel called #newsandresources. Anyone in the company can share links to news or items of interest they found on the web. (This channel is not…
May 2, 2019
As consumerism takes hold in healthcare, patient expectations for fast, convenient, and easy tools to take care of themselves are driving huge shifts in the industry. They are also creating…
March 27, 2019
Changing regulatory and reimbursement landscapes are shifting the emphasis from volume to value. Telehealth can be the solution. But how can you be assured your telehealth vendor's clinical content is…
March 15, 2019
SmartExam is Bright.md's comprehensive direct-to-patient telehealth solution for healthcare systems that delights patients --and providers. To see how it works, you can see the patient experience of the Low Pack…
March 14, 2019
Rachelle Schultz, EdD, Winona's President and CEO, recently shared in her online column how SmartExam meets the needs of patients, providers, and the healthcare system. This offering is specifically designed…
January 3, 2019
A few months ago, I was visiting a large healthcare system and speaking to C-suite executives. The conference room we were sitting in had an expansive view that included a…
December 27, 2018
Our goal with the Bright Ideas Blog is to share our expertise in the arena of virtual care, and to give our readers thought-provoking stories on the healthcare industry. We want to…
November 15, 2018
For almost as long as there have been doctors, there have been men who are reluctant to go see them. And that avoidance has real consequences. Experts speculate that the…
November 6, 2018
If you’ve read parts one and two of this series, you should have a good grasp of (and maybe a little trepidation about) the power of women when it comes…
November 1, 2018
In part one of this series, we explored how often women make the healthcare decisions for their own health and that of their families. In this part, we’ll dig into why women’s…
October 29, 2018
As Jane Austen once noted, it is a truth universally acknowledged that a woman in possession of a body will at some point be in want of healthcare. However, what…
September 12, 2018
Physician burnout is at a frightening all-time high. In a recent study conducted by Stanford University School of Medicine, more than half of the 6,000 surveyed physicians reported feelings of burnout,…
August 29, 2018
McKinsey recently released their latest report on healthcare consumerism, and the results—though not terribly surprising—suggest that patients-as-consumers are driving powerful changes in the healthcare industry. After gathering data from more than…
August 3, 2018
In parts one and two of this series, we learned that a lack of awareness and concerns about quality are holding many patients back when it comes to using telehealth…
July 19, 2018
In part one of this series, we learned that one big obstacle to patient adoption of telehealth and virtual visits is an issue of awareness. In this post, we’ll explore…
July 16, 2018
It’s routine. “There’s an app for that.” Who among us hasn’t uttered those words? We use our smartphones to summon rides to the airport, order takeout, and buy groceries. Conveniences…